Marketing is not a funnel and it’s not a flywheel. It’s like a wave. It’s like a fluid amoeba. Blobby wave, I have to draw it I guess, but And it moves because people come in and out. I may have been. A customer of parenting stuff and then My baby’s not a baby.
And then i move out of it — I’m not the target now. But maybe if there’s a baby in my life: friends, family, or whatever baby shower, I will suggest it or I will get it for them, you know. I don’t think that always gets accounted for. It’s not really a secondary target group as far as I’m concerned.
Funnels and flywheels don’t work because you can’t control the path of the target, you can guide it, you can block it, you can try to trap it, but there are all of these “other factors” that you don’t know and/or have no control over because in the end control is an illusion.
Perseverance and a positive mindset can turn any obstacle into a stepping stone. So, keep pushing boundaries, embracing the unknown, and strive to follow your dreams. It will make an impact.
In the end, it’s not just about achieving success or getting rich — it’s about learning and growing along the way. Each challenge faced and each solution found adds to the patchwork of experience that has shaped who I am and what I can accomplish.
We might not be cut from the same cloth, but everyone loves a good quilt.
I have a thing with words, and with context. I believe honesty and transparency are key, if one is confused they should ask for clarification. Not everyone knows everything, but there are things that everyone SHOULD know. Let’s talk about curiosity — and I think before we begin, let’s make sure we are all referring to the same definition.
Curiosity (noun)
a strong desire to know or learn something. “filled with curiosity, she peered through the window” According to Oxford Languages Dictionary.
I found this in a journal from October 2020: Another term for experience is the “curse of knowledge” — when we have done something before or feel that we know it, we tend to stop asking questions.
We don’t go back to the beginning and dig deep to find new aspects of it. We jump to the conclusion much more quickly.
Basically, we stop asking WHY. We stop learning. THAT’S BAD. The cure for stagnation = curiosity.
When you couple experience with curiosity, amazing things can happen.
The ability to question things that we already “know”. That isn’t easy to do.
Insatiable curiosity can be uncomfortable, even annoying… it is definitely annoying. But asking basic questions, and challenging the usual “That’s just how we do it” is the way to create something that hooks people.
Curiosity is a state of active interest
Do we like it simply because it’s familiar? Or because it’s the best approach?
When we are curious, we see things differently; we use our powers of observation more fully. We are able to see a different perspective.
Why does it feel like as you grow older you stop asking WHY? You stop asking HOW? You just accept everything as it is — good or bad.
Find your style, find your niche, be unique, standout, do this, do that, if it’s not working then you’re not doing it right, don;t be too loud, don’t be too quiet. Blah blah fucking blah. I just want to turn it off. Turn off the noise. Shut it all out. Shut it all down. And say see you later. I want to run to the woods and blast music and throw paint, and get sticky from gluesticks. I want to play in the dirt with my kid. I want to not feel like I am a burden. And I don’t know if I feel like a burden to myself or to my inner critic.
Im messy. My story is messy. Currently it feels like a tangle of fairy lights or yarn or something. Trying to piece it together and roll it back so it makes more sense to me, which unlocks things I may or may not be ready to deal with, accept, move past.
I was just thinking about on resumes and your experience and experience that for industry to Industry. And it made me think about, How I’ve been in so many different Industries and that’s the whole reason why I’ve been successful. Like why do you want someone that’s only been in this one industry, you’re essentially bringing them on to help you.
And, Their expertise. Should bring new things to the table in A New Perspective which comes from working in different Industries. It’s like, take looking at a problem differently. Right. That’s the that’s the point. The basis of it.
Current mood: fine. Current Song: Last Yr Rly Sucked [StayLoose, Blair]
In my ban.do planner it said that the sun was entering aquarius this week, it said it a few times, so I googled it.
“sun enters aquarius 2024” → the first little blurb was the following: A desire to break free will become more pronounced when the sun enters Aquarius on January 20, 2024, at 9:07 a.m. ET. Now that the sun is answering to Aquarius’ co-rulers, Saturn and Uranus, there might be an overwhelming feeling to be yourself. However, there could be an underlying sense of restriction. This sparked my curiosity, and made me jump down a brief rabbit hole
I went here because I liked her site name, and the site itself looked specific
A bit farther down I found this vogue india article. And I dont want to knock on vogue, but I don;t generally consider it to have much authority on matters of the universe. Anyway, read it here. I did scan it briefly, and of course I came across the horoscope part of it. The Libra one is fascinating to me given the context of this exploration.
Libra: Leap of faith While being the mediator comes naturally to you, the next chapter in your life courtesy of this transit is likely to make you communicate your exact emotions and move out of the ‘solo traveller’ theme of your heart. You are likely to come across many mirrors that will push you out of your comfort zone and make you question where you wish to pour your energies. Thankfully, the universe has your back so everything will work out just fine.
When will it happen? “Gear up for an era filled with supportive collaborations where opportunities, connections and a turn of events that support a more altruistic theme of life become pronounced.“
I will come back to this shortly.
I wanted to include some of the handwritten notes I wrote down yesterday when I was trying to clear my head. I have been spinning my “wheels” for what feels like an eternity, but probably for the better part of the last 4 years, trying to find the next path to go down.